VP of Marketing
Who We Are:
Our client is a peer intelligence platform built to help senior leaders cut through complexity and make smarter, faster decisions. In a world crowded with data, tools, and consulting noise, they bring clarity by connecting executives with market-tested insights, curated peer discussions, and practical resources they can trust.
How You’ll Contribute:
You’ll be at the front line of growth—being a part of the connections built with senior decision-makers and bringing the right people to the table for powerful, peer-driven conversations. In this role, you will:
As a marketing leader, you’ll lead the development and execution of a robust sales marketing process that accelerates revenue growth. The ideal candidate is a data-driven leader with deep expertise in building scalable marketing strategies, elevating brand presence, and supporting cross-functional business goals. In this role you will:
Lead and evolve marketing strategy across demand generation, brand, and creative to align with business goals and sales targets.
Oversee demand generation efforts to drive qualified pipeline through email marketing, campaign automation, lead scoring, and segmentation. Align closely with sales to support outreach and conversion goals.
Shape brand and creative strategy, ensuring messaging, voice, and tone are consistently executed across all channels and assets. Work closely with content teams to tell the story with clarity and impact.
Own social media and digital advertising strategy, working with in-house talent and agency partners to expand reach, engage target audiences, and drive demand.
Build structured reporting frameworks to evaluate campaign performance, track marketing-sourced pipeline, and share insights with sales, leadership, and other stakeholders.
Create and oversee the development of marketing and sales enablement materials, including presentations, case studies, and collateral tailored to key audience segments.
Define and report on marketing KPIs that demonstrate marketing’s contribution to pipeline, revenue, and ROI. Use data to continuously improve strategy and performance.
Own the marketing budget and ensure high-impact investment through vendor management, agency oversight, and performance tracking.
Partner cross-functionally with sales, product, and content to ensure alignment across go-to-market efforts, product positioning, and competitive differentiation.
Lead and mentor a growing team, fostering a culture of accountability, experimentation, and continuous improvement.
What Sets You Up for Success:
You don’t need decades of experience to make a big impact—just the mindset, motivation, and willingness to learn fast. You’ll thrive in this role if you bring:
Bachelor’s degree in Marketing, Business, Communications, or a related field
7+ years of progressive experience in B2B marketing, with at least 3–5 years in a senior leadership role executing sales-aligned marketing strategies and overseeing demand generation, brand, and digital strategy
Why You’ll Love Working Here:
We work hard, grow fast, and celebrate the wins along the way. You’ll be part of a collaborative team that values progress, people, and purpose. Here’s what you can expect:
A competitive compensation package
A hybrid work model that blends time in the office with the flexibility of working from home
A Flexible Paid Time Off Policy, 12 paid company holidays, and Summer Hours to help you recharge
Comprehensive group benefits including health, dental, and flexible spending accounts to support your well-being
Occasional opportunities to travel and experience events in person
Real room to grow your career in a high-growth environment where your contributions matter
